Television and the remote control : grazing on a vast wasteland
Year of publication: |
1996
|
---|---|
Authors: | Bellamy, Robert V. ; Walker, James Robert |
Publisher: |
New York [u.a.] : Guilford Press |
Subject: | Fernsehen | Fernbedienung | Zapping |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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The remote control in the new age of television
Walker, James Robert, (1993)
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Analyse des TV-Sehverhaltens für Database Marketing
Helff, Henry, (1999)
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Werbeflucht per Knopfdruck : Ausmaß und Ursachen der Vermeidung von Fernsehwerbung
Rossmann, Raphael, (2000)
- More ...
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The remote control in the new age of television
Walker, James Robert, (1993)
- More ...