Telling a different story : How nonprofit organizations reveal strategic purpose through storytelling
Year of publication: |
2020
|
---|---|
Authors: | Mitchell, SarahâLouise ; Clark, Moira |
Published in: |
Psychology & Marketing. - Wiley, ISSN 1520-6793, ZDB-ID 2002068-5. - Vol. 38.2020, 1 (24.10.), p. 142-158
|
Publisher: |
Wiley |
Saved in:
Online Resource
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