Testing the value of adding any third component to Fishbein's expectancy-value model
Olli T. Ahtola; Joel B. Cohen
| Year of publication: |
1975
|
|---|---|
| Authors: | Ahtola, Olli T. ; Cohen, Joel B. |
| Published in: |
Proceedings of the Business and Economic Statistics Section / American Statistical Association : papers presented at the annual meeting of the American Statistical Association, ... under the sponsorship of the Business and Economic Statistics Section. - Alexandria, Va. : Assoc., ISSN 0066-0736, ZDB-ID 209119-7. - 1975, p. 127-131
|
| Subject: | Wirtschaftliche | Verhalten | Verbraucher | Statistische Methoden |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003464852