The advertising of well-known quality products
Sunku Hahn
| Year of publication: |
2003
|
|---|---|
| Authors: | Hahn, Sunku |
| Published in: |
Hitotsubashi journal of economics. - Tokyo : [Verlag nicht ermittelbar], ISSN 0018-280X, ZDB-ID 224143-2. - Vol. 44.2003, 2, p. 123-135
|
| Subject: | Produktqualität | Product quality | Werbung | Advertising | Theorie | Theory | Produktinformation | Product information | Erfahrungsgüter | Experience goods |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001918057