The allure of homophily in social media : evidence from investor responses on virtual communities
Year of publication: |
2014
|
---|---|
Authors: | Gu, Bin ; Konana, Prabhudev ; Raghunathan, Rajagopal ; Chen, Hsuanwei Michelle |
Published in: |
Information systems research : ISR. - Catonsville, MD : INFORMS, ISSN 1047-7047, ZDB-ID 1081934-4. - Vol. 25.2014, 3, p. 604-617
|
Subject: | virtual communities | social media | homophily | heterophily | financial markets | psychological biases | psychological benefits | instrumental benefits |
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