The antecedent factor and outcome of management innovation in small- and medium-sized enterprises : a customer relation context
Year of publication: |
2023
|
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Authors: | Minami, Yuji ; Sato, Hidenori ; Ichikohji, Takeyasu |
Published in: |
International journal of innovation management : IJIM. - Singapore : World Scientific Publ., ISSN 1363-9196, ZDB-ID 2027717-9. - Vol. 27.2023, 7/8, Art.-No. 2350040, p. 1-38
|
Subject: | change agent | customer | Management innovation | SMEs | KMU | SME | Innovationsmanagement | Innovation management | Beziehungsmarketing | Relationship marketing | Innovation | Organisatorischer Wandel | Organizational change |
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