The antecedents of consumer online buying impulsiveness on a travel website : individual internal factor perspectives
Year of publication: |
2012
|
---|---|
Authors: | Chih, Wen-hai ; Wu, Cedric Hsi-jui ; Li, Hung-jen |
Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 29.2012, 5/6, p. 430-443
|
Subject: | Tourismusmarketing | Tourism marketing | Online-Buchungssystem | Online booking system | Kaufentscheidung | Purchase decision | Taiwan |
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