The antecedents of double compensation in concurrent channel systems in business-to-business markets
Year of publication: |
2008
|
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Authors: | Sa Vinhas, Alberto ; Anderson, Erin |
Published in: |
The journal of personal selling & sales management : JPSSM. - Philadelphia, PA : Taylor & Francis Group, LLC, ISSN 0885-3134, ZDB-ID 901152-3. - Vol. 28.2008, 2, p. 133-144
|
Subject: | B-to-B-Marketing | Business-to-business marketing | Vertriebsweg | Distribution channel | Lieferantenmanagement | Supplier relationship management |
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