The big spaces in sales negotiation research
Year of publication: |
2022
|
---|---|
Authors: | Boyer, Stefanie L. ; Jap, Sandy D. |
Published in: |
Journal of personal selling & sales management : JPSSM. - London : Routledge, Taylor & Francis, ISSN 1557-7813, ZDB-ID 2068748-5. - Vol. 42.2022, 2, p. 181-192
|
Subject: | B2B | B2C | negotiation | negotiators | sales | B-to-B-Marketing | Business-to-business marketing | Verkauf | Selling | Verhandlungen | Negotiations | Verhandlungstechnik | Negotiation techniques |
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