The challenge for multichannel sevices : cross-channel free-riding behavior
Year of publication: |
2011
|
---|---|
Authors: | Chiu, Hung-chang ; Hsieh, Yi-ching ; Roan, Jinshyang ; Tseng, Kuan-jen ; Hsieh, Jung-kuei |
Published in: |
Electronic commerce research and applications. - Amsterdam [u.a.] : Elsevier, ISSN 1567-4223, ZDB-ID 2539019-3. - Vol. 10.2011, 1/6, p. 268-277
|
Subject: | Online-Handel | Online retailing | Vertriebsweg | Distribution channel | Wechselverhalten | Switching behaviour | Trittbrettfahrerverhalten | Free rider problem |
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