The challenge of change : award winning paper
Year of publication: |
1982
|
---|---|
Authors: | Connell, Stephen ; Morris, Allan ; Whitten, Patrick |
Published in: |
Journal of the Market Research Society : JMRS. - London : Soc., ISSN 0025-3618, ZDB-ID 83018-5. - Vol. 24.1982, 3, p. 180-210
|
Subject: | Marktforschung | Großbritannien |
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