The collaborative approach to marketing
Year of publication: |
1984
|
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Authors: | Rosenberg, Larry J. ; West, James H. van |
Published in: |
Business horizons. - Amsterdam : Elsevier, ISSN 0007-6813, ZDB-ID 222663-7. - Vol. 27.1984, 6, p. 29-35
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Subject: | Absatz | Wettbewerb |
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