The competitive structure of restaurant retailing : the impact of hedonic-utilitarian patronage motives
Year of publication: |
2020
|
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Authors: | Brown, James R. |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 107.2020, p. 233-244
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Subject: | Hedonic and utilitarian purchase motives | Household production economics | Retail structure | Retailing | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Gastronomie | Restaurant industry |
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