The continued need for strategy innovations : post modern strategic thinking and the blue ocean approach
Year of publication: |
2008
|
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Authors: | Schrank, Randolf |
Published in: |
Managing challenges in a globalized world : dedicated to Prof. Dr. Manfred Perlitz. - Mannheim : Mannheim Univ. Press, ISBN 3-939352-16-0. - 2008, p. 191-202
|
Subject: | Strategie | Strategy | Innovation | Strategisches Management | Strategic management | Postmoderne | Postmodernism |
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