The current state of advertising ethics : industry and academic perspectives
Year of publication: |
2009
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Authors: | Drumwright, Minette E. ; Murphy, Patrick E. |
Published in: |
Journal of advertising : official publication of the American Academy of Advertising. - Philadelphia, Pa. : Taylor & Francis, ISSN 0091-3367, ZDB-ID 435192-7. - Vol. 38.2009, 1, p. 83-107
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Subject: | Werbung | Advertising | Ethik | Ethics | Werbewirtschaft | Advertising industry | Welt | World |
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