The customer care IT tools as a competitive advantage factor in the Brazilian retail industry
Year of publication: |
2010
|
---|---|
Authors: | Gaspar, Marcos Antonio ; Donaire, Denis ; Santos, Silvio Aparecido Dos |
Published in: |
International Journal of Economics and Accounting. - Inderscience Enterprises Ltd, ISSN 2041-868X. - Vol. 1.2010, 4, p. 360-374
|
Publisher: |
Inderscience Enterprises Ltd |
Subject: | e-commerce | virtual customer care | Brazilian retail companies | Brazilian economy | Brazil | electronic commerce | information technology |
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