The Customer Engagement Ecosystem
Year of publication: |
2015
|
---|---|
Authors: | Maslowska, Ewa |
Other Persons: | Malthouse, Edward (contributor) ; Collinger, Tom (contributor) |
Publisher: |
[2015]: [S.l.] : SSRN |
Subject: | Beziehungsmarketing | Relationship marketing | Kundenintegration | Customer integration | Umwelt | Environment | Konsumentenverhalten | Consumer behaviour |
Extent: | 1 Online-Ressource (8 p) |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments November 22, 2015 erstellt |
Other identifiers: | 10.2139/ssrn.2694269 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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