The customer relationship management : past and future perspective of Indian customer's in modern banking sector
John Paul M. and Muthumani S.
Year of publication: |
2018
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Authors: | John Paul M. ; Muthumani S. |
Published in: |
Economics & finance notes. - New Delhi : Research Science Press (India), ISSN 2277-9671, ZDB-ID 2723631-6. - Vol. 7.2018, 1, p. 37-44
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Subject: | Business | Banks | CRM | Perception and Loyalty | Beziehungsmarketing | Relationship marketing | Indien | India | Bank | Bankgeschäft | Banking services |
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