The Decision to Purchase a Franchise: A Study of Prospective Franchisees
Year of publication: |
1995
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Authors: | Kaufmann, Patrick J. ; Stanworth, John |
Published in: |
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research. - Malden, Mass [u.a] : Blackwell, ISSN 0047-2778, ZDB-ID 8607527. - Vol. 33.1995, 4, p. 22-33
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