The determinants of consumers' switching intentions after service failure
Wen-Bao Lin
| Year of publication: |
2012
|
|---|---|
| Authors: | Lin, Wen-bao |
| Published in: |
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence. - Abingdon, Oxfordshire : Routledge, ISSN 1478-3363, ZDB-ID 2101779-7. - Vol. 23.2012, 7, p. 837-854
|
| Subject: | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Virales Marketing | Viral marketing | Konsumentenverhalten | Consumer behaviour | Neuronale Netze | Neural networks | Tourismuswirtschaft | Tourism industry |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009625459