The determinants of social CRM entrepreneurship : an institutional perspective
Year of publication: |
2021
|
---|---|
Authors: | Al Omoush, Khaled Saleh ; Simón-Moya, Virginia ; Al-Ma'aitah, Mohammad ; Sendra-García, Javier |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 132.2021, p. 21-31
|
Subject: | Innovativeness | Institutional pressures | Proactiveness | Risk-taking | SCRM | TOE framework | Institutionenökonomik | Institutional economics | Beziehungsmarketing | Relationship marketing | Innovation | Unternehmensgründung | Business start-up | Institutionelle Infrastruktur | Institutional infrastructure | Entrepreneurship | Entrepreneurship approach |
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