The development and validity of new service development scale: using a balanced scorecard approach
Year of publication: |
2010
|
---|---|
Authors: | Wu, Guoping ; Gai, Guofeng ; Wang, Ying |
Published in: |
International Journal of Services, Economics and Management. - Inderscience Enterprises Ltd, ISSN 1753-0822. - Vol. 2.2010, 2, p. 137-147
|
Publisher: |
Inderscience Enterprises Ltd |
Subject: | new service development | scales development | balanced scorecards | performance measurement | service managers | researchers | R&D | research and development | financial performance | customer performance | internal performance | learning and growth performance | scale analysis | knowledge intensive services | diagnostics | benchmarking | service innovation | economics | NSD management |
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