The Doha Round, the downfall of the WTO?

In 1995, when the WTO was institutionalized, its perspectives were great. Today, 151 countries are member states, amongst which international trade moguls like the USA, Japan and China while even Russia is in the midst of its accession negotiations. Looks like a success story. Yet, to no avail, since the Doha Round seems doomed and further negotiations are endangered by the creation of two factions: developed and developing countries accusing each other of non-cooperation and, respectively, of exploitation. The WTO faces its biggest challenge: surpass self interests for the general good and hail for victory or raise the white flag and accept defeat.