Extent: | 1 Online-Ressource (ix, 214 pages) diagrams |
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Series: | |
Type of publication: | Book / Working Paper |
Language: | English |
ISBN: | 978-1-84980-715-9 ; 978-1-84376-670-4 |
Other identifiers: | 10.4337/9781849807159 [DOI] |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011850943