The effect of a magazine's free digital content on its print circulation : cannibalization of complementarity?
Year of publication: |
2007
|
---|---|
Authors: | Simon, Daniel H. ; Kadiyali, Vrinda |
Published in: |
Information economics and policy : IEP. - Amsterdam [u.a.] : Elsevier, ISSN 0167-6245, ZDB-ID 877702-0. - Vol. 19.2007, 3/4, p. 344-361
|
Subject: | Druckerzeugnis | Printed product | Zeitschrift | Magazine | Digitale Güter | Digital goods | Nachfrage | Demand | USA | United States |
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