The Effect of Country of Origin Service Quality and Brand Redeployment after M&A: The Case of Tiger Air-Mandala Airline
Year of publication: |
2016
|
---|---|
Authors: | Anggraeni, Adilla ; Hasan, Kendy |
Published in: |
International Journal of Asian Business and Information Management (IJABIM). - IGI Global, ISSN 1947-9646, ZDB-ID 2586913-9. - Vol. 7.2016, 1 (01.01.), p. 42-55
|
Publisher: |
IGI Global |
Subject: | Airlines | Brand Redeployment | Country of Origin | Indonesia | Service Quality |
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