The effect of export marketing capabilities on export performance : moderating role of dysfunctional competition
Nathaniel Boso, Ogechi Adeola, Albert Danso, Shahin Assadinia
| Year of publication: |
2019
|
|---|---|
| Authors: | Boso, Nathaniel ; Adeola, Ogechi ; Danso, Albert ; Assadinia, Shahin |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 78.2019, p. 137-145
|
| Subject: | Export marketing capabilities | Export performance | Dysfunctional competition | Business-to-business setting | Sub-Saharan Africa | Internationales Marketing | International marketing | Export | Internationaler Wettbewerb | International competition | Unternehmenserfolg | Firm performance | Wettbewerbsvorteil | Competitive advantage | Exportwirtschaft | Export sector |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2017.09.006 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012026169