The effect of guarantees on consumers' evaluation of services
Year of publication: |
1998
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Authors: | Ostrom, Amy L. ; Iacobucci, Dawn |
Published in: |
The journal of services marketing. - Bradford : Emerald, ISSN 0887-6045, ZDB-ID 10271405. - Vol. 12.1998, 4-5, p. 362-378
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