The effect of market orientation on dependence and satisfaction in dyadic relationships
Year of publication: |
2005
|
---|---|
Authors: | Blesa, Andreu ; Bigné, Enrique |
Published in: |
Marketing Intelligence & Planning. - Emerald Group Publishing Limited, ISSN 1758-8049, ZDB-ID 2023533-1. - Vol. 23.2005, 3, p. 249-265
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Market orientation | Customer satisfaction | Channel relationships |
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