The effect of national culture on the choice of entry mode
Bruce Kogut and Harbir Singh
| Year of publication: |
2006
|
|---|---|
| Authors: | Kogut, Bruce ; Singh, Harbir |
| Published in: |
International marketing ; Vol. I. - London [u.a.] : SAGE. - 2006, p. 285-306
|
| Subject: | Multinationales Unternehmen | Transnational corporation | Auslandsinvestition | Foreign investment | Übernahme | Takeover | Markteintritt | Market entry | Unternehmenskooperation | Inter-firm cooperation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003410676