The effect of probabilistic selling on the optimal product mix
Scott Fay; Jinhong Xie; Cong Feng
| Year of publication: |
2015
|
|---|---|
| Authors: | Fay, Scott ; Xie, Jinhong ; Feng, Cong |
| Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 410802-4. - Vol. 91.2015, 3, p. 451-467
|
| Subject: | Probabilistic selling | Opaque goods | Product differentiation | Product line | Price discrimination | New product development | Theorie | Theory | Produktdifferenzierung | Preismanagement | Pricing strategy | Produktentwicklung | Fertigungsprogramm | Master production schedule | Preisdifferenzierung | Produktgestaltung | Product design | Produktqualität | Product quality |
| Extent: | Ill., graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011377056