The effect of service quality on customer loyalty, given the mediating role of customer engagement and perceived value : case study: Taban Airline, Mashhad, Iran
Naser Azad, Mohammad Sadeghifar
| Year of publication: |
2019
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|---|---|
| Authors: | Azad, Naser ; Sadeghifar, Mohammad |
| Published in: |
International journal of business innovation and research. - Genève [u.a.] : Inderscience, ISSN 1751-0252, ZDB-ID 2271131-4. - Vol. 20.2019, 1, p. 129-144
|
| Subject: | service quality | perceived value | customer satisfaction | customer loyalty | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Iran | Fluggesellschaft | Airline | Konsumentenverhalten | Consumer behaviour | Taiwan |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJBIR.2019.101693 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012144499