The Effectiveness of Case-Based Reasoning: An Application in Sales Promotions
Extent: | application/pdf |
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Series: | Research Paper. - ISSN 1566-5283. |
Type of publication: | Book / Working Paper |
Notes: | The text is part of a series RePEc:dgr:eureri Number ERS-2003-053-MKT |
Source: |
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The Effectiveness of Case-Based Reasoning: An Application in Sales Promotions
Althuizen, Althuizen, N.A.P., (2003)
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Bruggen, G.H. van, (2000)
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When are CRM Systems Successful? The Perspective of the User and of the Organization
Bruggen, G.H. van, (2005)
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Althuizen, N.A.P., (2008)
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Rekom, J. van, (2002)
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Leenders, M.A.A.M., (2002)
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