The effects of buyer-supplier relationships on buyer competitiveness
Year of publication: |
2012
|
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Authors: | Prior, Daniel D. |
Published in: |
The journal of business & industrial marketing. - Bingley : Emerald Publishing Limited, ISSN 0885-8624, ZDB-ID 649550-3. - Vol. 27.2012, 2, p. 100-114
|
Subject: | Lieferantenmanagement | Supplier relationship management | Wettbewerbsvorteil | Competitive advantage | Beziehungsmarketing | Relationship marketing | Wettbewerbsstrategie | Competitive strategy | Australien | Australia |
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