The Effects of Customer Value on Loyalty and Profits in a Dynamic Competitive Market
| Year of publication: |
2008
|
|---|---|
| Authors: | Chang, Ting-Hua ; Lee, Jun-Yen ; Chen, Ru-Hwa |
| Published in: |
Computational Economics. - Society for Computational Economics - SCE, ISSN 0927-7099. - Vol. 32.2008, 3, p. 317-339
|
| Publisher: |
Society for Computational Economics - SCE |
| Subject: | Agent-based computational economics (ACE) | Experimental economics | Business to business marketing | Interactive marketing |
| Extent: | text/html |
|---|---|
| Type of publication: | Article |
| Source: |
Persistent link: https://www.econbiz.de/10005701674