The Effects of Environmental Turbulence on New Product Development Strategy Planning
Year of publication: |
2003
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Authors: | Calantone, R. ; Garcia, R. ; Dröge, C. |
Published in: |
The journal of product innovation management : an internat. publication of the Product Development & Management Association. - Oxford : Blackwell Publishing, ISSN 0737-6782, ZDB-ID 7221368. - Vol. 20.2003, 2, p. 90-103
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