The Effects of Religious Factors on Perceived Risk in Durable Goods Purchase Decisions
Year of publication: |
1990
|
---|---|
Authors: | Delener, Nejdet |
Published in: |
Journal of Consumer Marketing. - MCB UP Ltd, ISSN 2052-1200, ZDB-ID 2032361-X. - Vol. 7.1990, 3, p. 27-38
|
Publisher: |
MCB UP Ltd |
Subject: | Consumer behaviour | Consumer goods | Market segmentation | Religion | Risk |
-
Understanding what really motivates attendance : a music festival segmentation study
Tkaczynski, Aaron, (2013)
-
The Chinese consumer market : opportunities and risks
Tang, Lei, (2009)
-
A segmentation model for the targeted marketing of consumer durables
Bayus, Barry L., (1994)
- More ...
-
Family purchasing roles in Saudi Arabia : perspectives from Saudi wives
Yavas, Ugur, (1994)
-
Delener, Nejdet, (1992)
-
Ethical issues in international marketing
Delener, Nejdet, (1995)
- More ...