The Effects of Strategic Corporate Philanthropy on Consumer Perceptions: An Experimental Assessment
Year of publication: |
2002-04-08
|
---|---|
Authors: | Ricks, Jr. |
Other Persons: | Alvin C. Burns (contributor) ; Jerel Slaughter (contributor) ; Daryl McKee (contributor) ; Joseph H. Hair, Jr. (contributor) ; Kathleen Bratton (contributor) |
Publisher: |
LSU |
Subject: | Marketing (Business Administration) |
-
Pounders, Kathrynn, (2011)
-
Makienko, Igor, (2008)
-
Why Do I have Fifty Pairs of Shoes? Characterizing and Explaining Acquisitive Buying Behavior
Bose Godbole, Mousumi, (2009)
- More ...
-
Analytic approaches to strategic marketing planning for area economic development
McKee, Daryl, (1989)
-
Slaughter, Jerel E., (2024)
-
Essentials of employee recruitment : individual and organizational perspectives
Slaughter, Jerel E., (2024)
- More ...