The effects of transaction methods on perceived contamination and attitude toward retailers
Year of publication: |
2022
|
---|---|
Authors: | Fennell, Patrick B. ; Pasirayi, Simbarashe ; Johnson, Aaron ; Rice, Dan H. |
Published in: |
Journal of marketing theory and practice : JMTP. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1944-7175, ZDB-ID 2070142-1. - Vol. 30.2022, 3, p. 394-404
|
Subject: | Bargeldloser Zahlungsverkehr | Noncash payments | Hygiene | Verbrauchereinstellung | Consumer attitudes | Einzelhandel | Retail trade | USA | United States |
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