The effects of perceived value dimensions on customer satisfaction and loyalty : a comparison between traditional banks and fintechs
Year of publication: |
2023
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Authors: | Mainardes, Emerson Wagner ; Freitas, Neudson Peres de |
Published in: |
International journal of bank marketing. - Bingley : Emerald, ISSN 1758-5937, ZDB-ID 2032104-1. - Vol. 41.2023, 3, p. 641-662
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Subject: | Banking services | Banks | Consumer behavior | Fintechs | Loyalty | Perceived value dimensions | Satisfaction | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Finanztechnologie | Financial technology | Bankgeschäft | Beziehungsmarketing | Relationship marketing | Finanzdienstleistung | Financial services | Bank | Electronic Banking | Electronic banking | Dienstleistungsqualität | Service quality |
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