The elderly market : selected readings
Year of publication: |
1985
|
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Other Persons: | Schewe, Charles D. (contributor) |
Institutions: | American Marketing Association (contributor) |
Publisher: |
Chicago, Ill. |
Subject: | Konsumentenverhalten | Consumer behaviour | Altersgruppe | Age group | Marktforschung | Market research | USA | United States |
Extent: | VIII, 227 S |
---|---|
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors |
Language: | English |
Notes: | Enth. 28 Beitr. |
ISBN: | 0-87757-175-9 |
Source: | ECONIS - Online Catalogue of the ZBW |
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