The employer brand : bringing the best of brand management to people at work
Year of publication: |
2005
|
---|---|
Authors: | Barrow, Simon |
Other Persons: | Mosley, Richard (contributor) |
Publisher: |
Chichester [u.a.] : Wiley |
Subject: | Markenführung | Brand management | Personalmarketing | HR marketing | Personalmanagement | Human Resource Management | Großbritannien | United Kingdom | Motivation | Mitarbeiter | Markenpolitik | Personalpolitik | Unternehmen | Internes Marketing |
Description of contents: | Table of Contents [loc.gov] |
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Employee affection strategies through employer branding : evidence from Indian manufacturing sector
Sathyanarayana, S., (2023)
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Krugiełka, Agnieszka, (2021)
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The employer brand : bringing the best of brand managment to people at work
Barrow, Simon, (2005)
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Universum : measuring employer brand performance
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