The employer brand : keeping faith with the deal
Year of publication: |
2009
|
---|---|
Other Persons: | Rosethorn, Helen (contributor) |
Institutions: | Bernard Hodes Group <New York, NY> (contributor) |
Publisher: |
Farnham : Gower |
Subject: | Unternehmenskultur | Image | Arbeitgeber | Personalpolitik | Organisationsverhalten | Corporate image | Corporate culture |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Corporate Identity, Corporate Image und integrierte Kommunikation als Problembereiche des Marketing
Möhlenbruch, Dirk, (2000)
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Creating corporate reputations : identity, image, and performance
Dowling, Grahame R., (2002)
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Employer Branding als Erfolgsfaktor : eine conjoint-analytische Untersuchung
Andratschke, Nadine, (2009)
- More ...
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The employer brand : keeping faith with the deal
Rosethorn, Helen, (2009)
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Origins : two roots to the family tree
Rosethorn, Helen, (2009)
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Methodology : a concept in action
Rosethorn, Helen, (2009)
- More ...