The employers’ view of "work-ready" graduates : a study of advertisements for marketing jobs in Australia
Year of publication: |
August 2017
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Authors: | McArthur, Ellen ; Kubacki, Krzysztof ; Pang, Bo ; Alcaraz, Celeste |
Published in: |
Journal of marketing education : JME. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0273-4753, ZDB-ID 1045971-6. - Vol. 39.2017, 2, p. 82-93
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Subject: | job advertisements | marketing | employability | graduates | Australia | employer needs | university curricula | syllabi | Australien | Absolventen | Graduates | Arbeitsmarkt | Labour market | Werbung | Advertising | Akademiker | University graduates | Arbeitsmarktintegration | Labour market integration |
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