The end of competitive advantage : how to keep your strategy moving as fast as your business
Rita Gunther McGrath
| Year of publication: |
c 2013
|
|---|---|
| Authors: | McGrath, Rita Gunther |
| Publisher: |
Boston, Mass. : Harvard Business Review Press |
| Subject: | Strategisches Management | Strategic management | Wettbewerbsvorteil | Competitive advantage | Strategische Planung | Wettbewerb |
| Description of contents: | Table of Contents [swbplus.bsz-bw.de] |
| Extent: | XVIII, 204 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references The end of competitive advantage -- Continuous reconfiguration -- Healthy disengagement -- Flexible resource allocation -- Ongoing innovation -- The leadership mindset -- What transient competitive advantage means for you. |
| ISBN: | 978-1-4221-7281-0 ; 978-1-4221-9141-5 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009768132