The ethnocentric MNC and host-country traditions : conflict between Toys"R"Us and the Swedish trade union
Year of publication: |
1997
|
---|---|
Authors: | Farhang, Manucher |
Published in: |
Journal of euromarketing. - Palmyra, PA : IMDA Press, ISSN 1049-6483, ZDB-ID 1109182-4. - Vol. 6.1997, 2, p. 99-105
|
Subject: | Toys R Us <Wayne, NJ> | Multinationales Unternehmen | Transnational corporation | Arbeitsbeziehungen | Employment relations | USA | United States | Schweden | Sweden | Spielwarenbranche | Toy industry |
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