The evolution of market segmentation in revenue management and dynamic pricing
Year of publication: |
June/August 2016
|
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Authors: | Lieberman, Warren |
Published in: |
Journal of revenue and pricing management. - Basingstoke : Palgrave Macmillan, ISSN 1476-6930, ZDB-ID 2114191-5. - Vol. 15.2016, 3/4, p. 283-292
|
Subject: | revenue management | Value Pricing | market segmentation | self-storage | dynamic pricing | Revenue-Management | Revenue management | Marktsegmentierung | Market segmentation | Preismanagement | Pricing strategy | Preisdifferenzierung | Price discrimination |
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