The frequent information consumer
by Scott J. Takacs
| Year of publication: |
1997
|
|---|---|
| Authors: | Takacs, Scott J. |
| Subject: | Medienkonsum | Verbraucherverhalten |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | X, 194 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
| Language: | English |
| Thesis: | Tallahassee, Fla., Univ., Diss., 1997 |
| Classification: | Marketing ; Massenkommunikation, Massenmedien: Allgemeines |
| Source: |
Persistent link: https://www.econbiz.de/10004596420