The future of luxury brands : artification and sustainability
Year of publication: |
[2022]
|
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Other Persons: | Joy, Annamma (ed.) |
Publisher: |
Berlin : De Gruyter |
Subject: | Luxusgüter | Luxury goods | Markenartikel | Brand | Markenführung | Brand management | Nachhaltige Entwicklung | Sustainable development | Luxusware | Markenpolitik |
Description of contents: | Description [degruyter.com] |
Extent: | 1 Online-Ressource (XIII, 298 Seiten) Illustrationen, Diagramme |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Aufsatzsammlung |
Language: | English |
Notes: | Mode of access: Internet via World Wide Web In English |
ISBN: | 978-3-11-073275-7 ; 978-3-11-073281-8 ; 978-3-11-073761-5 |
Other identifiers: | 10.1515/9783110732757 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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