The Google Online Marketing Challenge and research opportunities
Year of publication: |
2009
|
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Authors: | Neale, Larry ; Treiblmaier, Horst ; Henderson, Vani ; Hunter, Lee ; Hudson, Karen |
Published in: |
Journal of marketing education : JME. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0273-4753, ZDB-ID 1045971-6. - Vol. 31.2009, 1, p. 76-85
|
Subject: | Google LLC | Betriebswirtschaftsstudium | Graduate business education | Studierende | Students | Lehrplan | Curriculum | Lernprozess | Learning process |
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